54% of Top Brands Now Active on Instagram

Instagram keeps growing in popularity, it has over 100 million users.

When Simply Measured first studied top brand’s Instagram adoption in August, they were starting to engage on the network. Three months later, the brands who adopted early are seeing month-over-month growth, creating a bigger gap between themselves and brands who haven’t started using the service.

[tweetherder]54% of the world’s top brands are now using the mobile network to engage consumers[/tweetherder] 

via 54% of Top Brands Now Active on Instagram [Study] | Simply Measured.

Top brands on Instagram (incl. info about their stats, e.g. favourite filters)

According to a study conducted by Simply Measured, 40% of the brands listed in Interbrand’s Top 100 have set up shop on Instagram:

top 100


via More Brands Joining Instagram — and with Good Reason | Social Media Today.