New Global Social Platform Stats: Engagement, Demographics & Device Usage
Posted on September 10, 2012
Global Web Index’s Wave 7 previews are out and they have published a small amount of data. I found the following three slides the most interesting…
Top Three Social Networks – Engagement
The text in red is my own notes. As I expected, the % of those on Google+ that is actively posting isn’t very favourable.
Social Platform Demographics
Twitter is a little more male than I expected.
Social Platforms – Device Usage
I really didn’t expect Google+ tp be the most mobile and Twitter to be the least.
Looking forward to lots more data from Global Web Index when Wave 7 is released fully.